Initial Product Development in New Market
Product Development and Implementation
Specialty Polymers Business Unit of Chemical Manufacturer
Meet to determine real needs of client
Develop appropriate ViewPoint structures and processes
Train cross-functional team in ViewPoint skills and principles
Assist in application of ViewPoint to product development process
Project appropriately canceled due to:
Product didn't yet meet real customer needs
Not enough value in product potential to allocate needed resources
"This is the first time we have ever known why a project was canceled and agreed with the judgment."
Resources appropriately deployed then redeployed
"Finally, someone's pet project that didn't drag on forever."
Great understanding of real market needs
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